Designer Index
- men
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women
A.P.C.
The inside scoop:
Started 20 years ago (1987) in Paris during a time of "bad" men's fashion, according to founder, Jean Touitou.
What’s in a name:
Atelier Production Creation, but Touitou states this is insignificant. It is about the product, not the brand.
Why we carry it:
The seemingly simple style of A.P.C. is the product of obsessive, painstaking design processes to achieve a minimalist look that has captivated denim and fashion afficionados for two decades.











